“Joe Biden (@VP) has a little more than 179,000 followers. But fakers.statuspeople.com reports that 27 percent are fake. It reads like an official Twitter account, with very little personal engagement.” — Bill Murphy Jr., www.ink.com, May 29, 2013.
Professional politics has met its match. But it might not be health care, the shutdown or even the debt ceiling. Some are betting on Twitter. Career politicians are embarrassingly bad at it.
The marketing experts tell us that users of Twitter fall into two groups, roughly those who might subscribe to the Wall Street Journal and those who just pass notes in class.
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